Christiana Areo

Managed the LinkedIn presence for Digifdy Tech Solutions, driving profile optimization, content strategy, and audience engagement to enhance brand visibility and growth.

• Optimized LinkedIn profiles and company pages, enhancing professional presence and increasing search visibility for key stakeholders and target audiences.
• Developed and managed a comprehensive monthly content calendar, producing engaging written content that drove consistent audience interaction and brand awareness.
• Monitored and analyzed monthly social media analytics reports, leveraging insights to refine content strategy and maximize engagement metrics (comments, likes, shares).
• Implemented targeted growth strategies, significantly expanding LinkedIn connections and follower count, thereby improving network reach and professional outreach.

Provided comprehensive administrative and virtual assistant support, streamlining operations and ensuring efficient management of office functions.

• Planned, organized, and executed critical office activities and meetings, ensuring seamless operations and effective coordination for staff and attendees.
• Managed and maintained accurate office logistics, calendars, and contact databases, significantly improving organizational efficiency and accessibility.
• Facilitated smooth communication flow and coordination among internal team members and external stakeholders for various church initiatives and events.

Contributed to business development and creative design initiatives, focusing on market research, multi-channel marketing campaigns, and brand consistency.

• Conducted in-depth market research and consumer trend analysis to identify new growth opportunities and inform strategic business development decisions.
• Contributed to the development and implementation of comprehensive marketing campaigns across social media, email, and content platforms, enhancing brand reach and engagement.
• Collaborated cross-functional teams to coordinate marketing initiatives, ensuring brand consistency and alignment with overall business objectives.
• Designed compelling graphic content for flyers, advertising materials, and social media pages, significantly elevating visual brand identity and marketing appeal.

Provided dedicated personal assistant support to the Managing Director, optimizing executive operations and facilitating key communications and documentation.

• Managed complex diaries and organized high-level meetings and appointments, ensuring efficient time management and scheduling for the Managing Director.
• Streamlined expense collation and filing processes, improving financial record-keeping accuracy and operational efficiency.
• Facilitated critical communication and coordination between team members and stakeholders, enhancing project collaboration and progress.
• Prepared comprehensive project proposals, presentations, and reports for the MD's foundation, supporting strategic initiatives and external engagements.